- Andrej Pejic sports swimsuit in model's latest fashion shoot
- Rumoured to be set to sign a contact for fragrance campaign
- Was chosen to model for female lingerie campaign last year
FASHION'S man of the moment Andrej Pejic looked every inch the covergirl when he posed in a bright blue bikini on a New York rooftop.
Pejic, who lived in Melbourne before finding modelling fame last year, posed for photographer Sebastien Micke and assistant Russ Heller in the swimsuit and trouser suit.
Behind the scenes photos show Pejic's make-up being applied, and the model admiring the bikini.
The photos suggest that he is set to make an even bigger impact in 2012, The Daily Mail reports.
Pejic is rumoured to be about to sign a contact to be the face of a major fragrance campaign - the natural next step for a successful catwalk model - and is almost guaranteed to be making an appearance on womenswear runways in the coming weeks.
In 2011, the 20-year-old was so in demand, he was even chosen to model for a female lingerie campaign.
Pejic's lack of cleavage did nothing to hinder his appeal and starred in an poster for Dutch department store Hema - advertising a push-up bra.
Source: AP
The model is so popular an industry term has been invented using his name.
The "Andrej Pejic effect" refers to men who use make-up, after the androgynous supermodel openly discussed his use of cosmetics.
Source: AP
But it's not all fun and games for Pejic, who admits he has to work hard to maintain a woman's figure.
He told Grazia magazine: "To do womenswear I have to be disciplined. My waist has gone from 29 to 25 inches, my hips are 35 inches."
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